Fashion

Exquisite jewellery inspired by resplendent patronage and a profound legacy

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  • Published by Tyaani | Words by Aadrika Sominder

Experience traditional Indian jewellery with a sublime twist through Tyaani by Karan Johar which now has flagship stores in Mumbai, Delhi, Bengaluru and Hyderabad  

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Distinctly designed for the Indian woman’s contemporary lifestyle, Tyaani by Karan Johar is illustrated with the opulence and luxury of a Bollywood movie. With a universality rarely seen in heritage jewellery, each handcrafted piece is perfect for any occasion— from a wedding to brunch to the boardroom.  Reinventing the traditional art form of jadau, badroom and takkar, Tyaani Fine Jewellery seeks to curate an eccentric collection of these treasures for the modern connoisseur.  With brilliant emeralds and a medley of other polished gemstones, Tyaani highlights the best parts of traditional Indian jewellery in a revolutionary modern format, which makes it super comfortable to wear.

Handcrafted in 22KT or 18KT gold, each finished design is put together with the utmost care, creating pieces that complement any Western or Indian outfit with extraordinary panache. The brand’s jaw-dropping chandbalis, alluring maangtikas and regal, long haars demonstrate an old-world charm meant to be passed down from generation to generation. Furthermore, since polki is diamond in its truest form, each design follows the original structure of the stone, establishing that each piece is unique.

Magnificent, drop-dead gorgeous and trusted by the stars, Tyaani’s ravishing designs have been spotted on big B-Town personalities like Janhvi Kapoor, Madhuri Dixit, Alia Bhatt, Deepika Padukone, Kiara Advani, and more. Founder Karan Johar says, “From your kuch kuch hota hai to your jugg jugg jeeyo, we have all the perfect jewellery for all your life’s special moments.” With its unconventional, artistic outlook on jewellery, the brand’s noteworthy designs have a single aim: to help women connect with and celebrate their culture in an unprecedented way.

In closing, Karan Johar’s Tyaani does not design your average heritage jewellery, restrained by tradition; instead, their versatile pieces tend to have a global appeal as the ultimate accessory to create a quintessential look of stunning grandeur.

To know more about Tyaani jewellery, click here.




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